Daymond John is a self-made entrepreneur who transformed a $100,000 mortgage on his mother’s house into FUBU, a global lifestyle brand with billions in sales. As CEO and Founder, he revolutionized the fashion industry and became a symbol of entrepreneurial hustle. Recognized by President Barack Obama as a Presidential Ambassador for Global Entrepreneurship, John uses his expertise to inspire and mentor the next generation of business leaders worldwide.
An award-winning entrepreneur, John has earned accolades like Brand Week’s Marketer of the Year, Ernst & Young’s New York Entrepreneur of the Year, and a spot on LinkedIn’s Top Voices list. In 2023, Real Leaders Magazine named him one of the Top 50 Keynote Speakers in the World, honoring his ability to speak from real-world experience.
Through his firm, The Shark Group, John advises companies on innovative marketing, consumer engagement, and celebrity brand partnerships. He’s also the author of six best-selling books, including The Power of Broke, Rise and Grind, and Powershift, which teaches how to transform situations into opportunities. His latest children’s book, Little Daymond Learns to Earn, debuted as a New York Times and Amazon bestseller, filling a critical gap in teaching kids financial literacy.
For 14 seasons, John has starred on ABC’s Emmy® Award-winning Shark Tank, where millions of viewers watch him showcase his marketing expertise and entrepreneurial insight. His mission remains to challenge the status quo, empower aspiring leaders, and leave a lasting legacy of inspiration.
Learned entrepreneurship through alternating high school work-study weekly schedule program.
Started commuter van service and worked Red Lobster after graduation.
FUBU Origins & Growth
Learned sewing from his mother, building FUBU from her house.
Sold handmade hats for $10, earning $800 in one day.
Partnered with Samsung Textiles after 27 banks denied business loans.
FUBU featured at Smithsonian National Museum of African-American History Culture.
Achieved six billion dollars in global sales through innovative branding.
LL Cool J boosted visibility wearing FUBU during Gap commercial.
Appeared in 30 music videos, making FUBU seem everywhere.
Convinced retailers with $300,000 orders at Las Vegas Magic trade.
Shark Tank Success
Investor on ABC’s Shark Tank since 2009, inspiring entrepreneurs globally.
Shark Tank won five Emmy Awards, earned 25 nominations total.
Personally invested $8.5 million in various Shark Tank companies.
Bombas socks grew from $450K to $12M after investment.
Mo’s Bows gained NBA licensing deal through mentorship not funding.
Bubba-Q Boneless Ribs grew from $154K to $16M under him.
Sun-Staches generated $4.2 million after Shark Tank collaboration success.
Shark Tank reached sixteen seasons, millions of weekly viewers worldwide.
Entrepreneurial Ventures & Programs
Founded The Shark Group, winning four Webby Awards for campaigns.
Created Black Entrepreneurs Day at Apollo Theater promoting Black-owned businesses.
Partnered with NAACP and corporate sponsors for Black Entrepreneurs Day event.
Co-founded Daymond John’s Success Formula, later renamed Next Level Success.
Next Level Success partners with Network for Teaching Entrepreneurship globally.
Provides two yearly $1,500 scholarships inspiring young student entrepreneurs everywhere.
Brand ambassador for Shopify, empowering small business e-commerce growth globally.
Signed exclusive audio content deal with Audible in 2021.
Books & Publications
Authored Display of Power detailing rise from Queens street corners.
Wrote The Brand Within exploring branding loyalty, consumer psychology.
Power of Broke became Wall Street Journal, New York Times bestseller.
Power of Broke won NAACP Image Award for Instructional Literary Work.
Rise and Grind topped both New York Times bestseller lists.
Powershift taught how to close deals, transform any opportunity.
Little Daymond Learns to Earn teaches kids financial literacy creatively.
Little Daymond debuted New York Times bestseller first release week.
Awards & Recognition
Received Brandweek Marketer of the Year for outstanding brand innovation efforts.
Earned Advertising Age Marketing 1000 Award for exceptional ad campaigns.
Twice won NAACP Entrepreneurs of the Year Award recognizing innovation.
Honored with Ernst & Young New York Entrepreneur of the Year.
Twice earned Congressional Achievement Award for Entrepreneurship contributions nationally.
Appointed Presidential Ambassador for Global Entrepreneurship by Barack Obama.
Real Leaders Magazine named him Top 50 Keynote Speaker 2023.
Philanthropy & Advocacy
Volunteered with NFTE teaching entrepreneurship in underserved global communities.
Supported Obama’s My Brother’s Keeper Challenge empowering Black entrepreneurship programs.
Advocated Michelle Obama’s college initiative celebrating higher education pathways.
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