When a global technology conference was forced online in 2020, the client wanted to keep its audience engaged, inspired, and connected - even from behind a screen. The challenge: deliver a full-scale concert experience virtually, in under a week.
In a year when everything changed, this one reminded everyone how powerful live music can still be. The Goo Goo Dolls performed a full concert broadcast from New Mexico, bringing their signature warmth, authenticity, and anthemic sound directly into living rooms around the world. With real-time shout-outs and personalized moments for the client’s teams, the experience felt intimate yet global — a rare spark of connection at a time when people needed it most.
